Strategic Marketing in Perspective

Course Type: eLearning | Course Category: Digital & Marketing


£495 for individuals - £3,000 for groups - Charities up to 30% discount.

Course Introduction

Do you have a clear view on the objectives and strategy of your digital activity? This module will guide you through the fundamentals of strategic marketing and how it to inform our digital activity.

What's it about?

  1. The Strategy Challenge
  2. What is Strategic Marketing
  3. Stages of Strategic Marketing
  4. Flexible Strategy Model