Online Persuasion Techniques

Course Type: eLearning | Course Category: Digital & Marketing


£495 for individuals - £3,000 for groups - Charities up to 30% discount.

Course Introduction

Explore some the key tips and techniques that can be used online to drive engagement and conversion from your website visitors.

What's it about?

  1. Cognitive Biases
  2. Instruments of Persuasion
  3. Testing and Learning
  4. Marketing Ethics