Keyword Planning for Adwords Campaigns

Course Type: eLearning | Course Category: Digital & Marketing

Pricing in-company

Corporate Groups £3,000 per day (6 -12 delegates) – Charities up to 25% discount.

Course Introduction

Effective keyword research can be the difference between success and failure for paid search campaigns. This module outlines some tested techniques for building effective keyword plans.

What's it about?

  1. Understand Adwords Keyword Competitive Landscapes
  2. Correct Amount of Targeted Keywords
  3. Customer Persona Focus
  4. Using Tools & Techniques