Social Media Measurement

Course Type: eLearning | Course Category: Digital & Marketing


£495 for individuals - £3,000 for groups - Charities up to 30% discount.

Course Introduction

Effective measurement of social media needs us to go beyond volume-based metrics. Explore how to look at the ROI of your social campaigns.

What's it about?

  1. Volume Based Measures
  2. Understanding Influence & Measuring Engagement
  3. Share of Voice & Monitoring
  4. Social and Analytics