Guide to Cookies

Course Type: eLearning | Course Category: Digital & Marketing

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Course Introduction

What are cookies, how can we use them effectively and what are the privacy implications? This course will give you a guide to everything a marketer needs to know.

What's it about?

  1. Improve User Experience
  2. Essential for Web Analytics
  3. Rules Around Usage
  4. Retargeting and Frequency Capping

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