Landing Page Optimization

Course Type: eLearning | Course Category: Digital & Marketing

Course Introduction

We focus on driving more traffic to our websites, but are we getting the most from the traffic we deliver? Explore straightforward techniques to get more from your landing pages.

What's it about?

  1. Attention Ratios and Conversion Coupling
  2. Establishing Context
  3. Headlines and Copy
  4. Calls to Action and A/B Testing

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