The Thomson Reuters Foundation has created the world’s largest dataset on how companies are using AI. Through our free tool, we’re supporting companies to prioritise transparency and responsible practice.
As companies race to embrace the potential of AI, they are adopting the technology faster than they are governing it, according to data from the Thomson Reuters Foundation.
The Foundation’s AI Company Data Initiative (AICDI) analysed publicly available data from 1000 companies from 13 sectors across the globe, making it the world’s largest dataset on corporate AI adoption.
While 48% of companies sampled disclosed AI strategies or guidelines, there are significant gaps in the detail and transparency of their governance approach.
AI transparency gaps
Of companies that disclosed an AI strategy or policy, 71% included principles like ‘ethical’, ‘safe’, ‘secure’ or ‘trustworthy’ AI.
However, the data reveals that implementation lags behind on key criteria that shape how AI works in public interest:
did not consider energy use and carbon footprint when considering which AI system to deploy.
of companies with an AI policy made it accessible to employees or required their acknowledgment.
Among companies with AI strategies, 68% did not assess societal impact of AI beyond end users.
Our data shows an emerging gap between adoption and governance, as companies race to harness the potential of AI. Responsible AI governance is good ethics and good business practice – which is why we have developed the AI Company Data Initiative to support companies to map where AI is used, spot opportunities and mitigate risks.
A transparency solution
To mitigate the risks of AI governance, companies need a thorough understanding of where AI is being used and its wider impacts.
The AI Company Data Initiative has been developed with UNESCO to allow businesses to benchmark their AI adoption.
It is made up of publicly available information and data that is voluntarily disclosed by leading companies.
Through our free assessment tool, companies can:
- Audit where AI is being used across operations, products and services
- Benchmark AI governance maturity against industry peers
- Identify areas for improvement
- Align AI adoption with the only global standard on AI ethics, developed by UNESCO
- Demonstrate leadership to investors, consumers, clients and other stakeholders.
Responsible AI is not only a driver of efficiency but also a powerful enabler for delivering the best digital experience to our customers. It is therefore a source of competitive advantage. At Telefónica, we have established responsible AI frameworks to steer our innovation toward sustainable transformation. This includes participating in the AI Company Data Initiative to gain a comprehensive understanding of both risks and opportunities.
Data insights to empower the private sector
For over a decade, the Foundation has equipped the private sector with the insights they need to adopt business practices that balance people and profit.
Building on our experience with the Workforce Disclosure Initiative – another leading transparency platform on workforce issues – we’re now supporting companies to audit and benchmark their AI use across products, operations and services.
As AI re-shapes economies and the working lives of millions, insights from AICDI give companies the data and tools they need to govern it responsibly.
The current AICDI survey is open for company responses until 30 November 2025.
Opportunities for investors
Accessing comparable data on company AI adoption will create opportunities for investors to track financial performance alongside AI transparency.
Meanwhile, the current transparency gap creates regulatory, reputational, and operational exposures that traditional investment analysis may not capture.
By joining the AICDI’s investor coalition, investors gain access to the full dataset and insights to enhance their stewardship.
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